INTERNET MARKETING TOOLS AND MANAGEMENT: WHAT IS A YOUTUBE.COM PARTNER?
Building a brand online?is one aspect of creating a web presence. You want people to be able to experience your content in as many different ways as possible. One way for them to experience that content is by creating and uploading online video. ?When you are getting started online a good site to consider uploading your content to is YouTube.
One reason to consider with YouTube is that the videos hosted there are routinely visible in the Google search results. ?Therefore, individuals seeking information who may not be looking for videos at all, could quite possibly view your upload for certain keywords. The other reason to consider YouTube?is because it considered to be a search destination all by itself. ?In fact, YouTube. is recognized as the 2nd?largest search engine next to Google?itself. ?YouTube is an excellent way to draw and attract people to your site where you have determined how to monetize the visitor traffic in some way.
However, YouTube has also provided a way for video creators to monetize their uploads. ?Called their Partner?program, Google provides video creators a way to allow advertisers to have access to their viewers. ?When a video creator designates a video eligible for monetization, YouTube then:
- Allows overlayed advertisements to be displayed on their videos.
- Allows commercial video advertisements to be played before the video starts
With respect to the overlay ads, Google is paid by the advertiser every time a viewer clicks the actual on the promotion. ?With the commercial video ads, the advertiser pays Google when the advertisement is played all of the way through. ?Once Google is credited with this advertiser promotion, they then credit a portion of it to the actual video creator. ? It is at this point that both Google and the video creator are partnered together.
This is beneficial for those whose startup business is centered on video creation. ?Starting a business online with a focused way of generating income can sometimes be the best way to begin earning.
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